Plastic
Plastic is usually translucent an un-fold-able. It will not hold a crease and is typically held together with the gather and tie method. It is best used around gift baskets.
Foil
Foil looks a lot like paper on the roll. It can be identified by the term “foil” or “foil wrap” on the label and by the silver backing of the paper. The printed side of foil tends to have a more metallic luster than printed paper. Foil has impressive tear resistance.
Foil creases but does not hold that crease tightly. It can also be slightly translucent. Gift wrapping tape does not adhere to foil very well. A plastic packing tape does a better job.
Paper
Paper is the predominant wrapping medium available, and the best option for wrapping packages. It comes in two main varieties: white and craft.
White paper is the more standard version. It is a light weight paper printed on one side and white on the back. It is opaque, folds and creases well and comes in a plethora of prints.
Craft paper is a heavier weight paper and has a brown base. It is more durable and tear resistant than regular paper. It folds and creases well and can be a dream to work with. It usually costs more than regular paper.
Other Considerations
The more reflective the surface the slicker it will be. Tape does not adhere to metallic prints very well at all. Avoid them or plan accordingly. Nothing is more frustrating than realizing the gorgeous, expensive paper you just bought is almost impossible to work with.
